Sportmax Spring/Summer 2016 Collection – Milan Fashion Week

Fashion

Thanks to its clean lines and dynamic cuts, Sportmax has always been capable of enhancing the beauty and femininity of a body of every shape, while it’s fashions are uniquely designed for cosmopolitan and self-confident women. Since 1969, deconstructed tops and flared trench coats have been the house’s hallmark, and we may say Sportmax is one of the best lower-priced lines (with high-quality designs) available in the fashion industry. Furthermore, since the mid-Seventies to the end of the Eighties, Sportmax has developed a special trendsetter role within the Max Mara Group, opening its doors to all those changes that were occurring within the society (and fashion) in those years. Therefore, while its big sisterMax Mara has always had a more elegant appeal, Sportmax has always enjoyed playing with its unconventional free spirit, which is exactly what we see in the latest Sportmax spring/summer 2016 collection.

Sportmax Spring/Summer 2016 Collection

Due to its dynamic and urban nature, Sportmax’s collections show a strong personality, which above all is a reflection of society. Such changes are expressed in the latest collection through an innovative retro-futuristic theme, which mixes elements from the Sixties with deconstructed elements of a not-so-distant future. Combining these two different eras into various complete looks, Sportmax manages to travel back in time, exploring themes of tension between past and future, consequently giving us a taste of want fashion is going to be in the next few years.

At the same time, for this collection, Sportmax took great inspiration from the sea (like Max Mara and Pucci beforehand), taking the point of view of its urban bathers rather than its inhabitants. Not for nothing this collection’s main color is navy blue, here unconventionally combined with yellow and orange, whereas its main purpose is being indeed practical and ready-to-wear. From raincoats to buckle jumpers, every single piece of the line-up is meant to be worn daily, aiming at making you feel comfortable and confident in your own skin thanks to the perky A-line shapes and playful prints.

Graphically speaking, the Sportmax spring 2016 collection has everything you need for your near marine future, and enjoys playing with thin stripe patterns, fishnet prints and oval zip pouches, which directly take inspiration from the early-Sixties American Pop Art movement. From the Pop Art Movement Sportmax has also borrowed recurring elliptical patterns, used to adorn the long see-through white dresses, A-line white dresses and button-down white shirts.

Sportmax Spring/Summer 2016 Collection

Sportmax Spring/Summer 2016 Collection

Sportmax Spring/Summer 2016 Collection

Impeccable designs and tailoring have also been used for mannish button-down shirts as well as for long and fitted maxi dresses, here often revisited as long stretch dungarees. As for its trademarks, namely deconstructed tops and trench-coats, Sportmax has opted for some wide flared short trench-coats and a few oversized t-shirt dresses, adorned with wide buckles in the front.

Sleek fabrics and asymmetrical cuts have been respectively used for wide leg trousers, shirts and long dresses, while side slits and wide belts embellish medium-length skirts and short dresses. Sportmax’s triumph of life and colors has this year reached its peak, and may be seen a signal that fashion, like society, is currently going through a process of major (exciting) changes.

Sportmax Spring/Summer 2016 Collection

Sportmax Spring/Summer 2016 Collection

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LOEWE CAMOUFLAGE BAG COLLECTION

Other Brands

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Hey, girls! Today, we’re going to dig deeper into the Loewe Camouflage Bag Collection, which is causing such a stir in fashion these days. The designs are basically based on a certain print from the luxury brand’s Autumn Winter 2015 ready-to-wear collection, which is out in stores now. Take a look at how they’ve managed to reinvent some of the most coveted bags in fashion!

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The Flamenco bag is an all-important piece from the brand’s line of wonderful bags. In Camouflage, it’s even better!

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Puzzle bags? Are we seeing double? No, it’s the real thing!

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This shopper is something you should get for yourself. Do you agree? The print on this thing is stunning!

What do you think about Loewe’s new visual concept? Do you think it’ll make a huge splash like its predecessors? Well, hit us up and comment!

Tag: Bag LOEWE CAMOUFLAGE

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Zara Man Campaign Autumn/Winter 2015-2016

Other Brands

The Spanish fashion label Zara reveals the latest Man Campaign Autumn/Winter 2015-2016. Dedicated exclusively to complete gentlemen’s wardrobe of the moment, the brand presents the new lines of excellent seventies-inspired menswear in camel brown, burgundy, orange, blue, khaki, navy, pink and other warm yet elegant earth tones.

  • Don’t miss also the appealing men’s clothing at Zara Men’s Tailored Suits Lookbook SS 2015

Zara FW 2015-2016 Man Campaign: fabulous retro-inspired men's trench & trousers

Totally cool urban mood with a touch of superb vintage vibe, the newest Zara men’s collection advertising campaign for fall/winter 2015-16 comes up with retro-inspired suede trench coats, double-breasted jackets, tailored suits, leather jackets, blazers & trousers in velvet, wool or any other refined fabrics, comfy turtle neck sweatshirts, denim clothes and staple jeans accompanied by classic lace-up boots, derby shoesand other fabulous elements perfect to enrich men’s apparels of the season.

  • To complete womenswear closet of the season, check out also the newest arrivals Burberry Prorsum Sneakers Collection AW 2015-2016

Zara AW 2015-2016 Man Campaign: elegant seventies men's tailored velevet suits blazer & trousers

Zara AW 2015-2016 Man Campaign: superb vintage look denim, jeans & boots

Zara Man Campaign Autumn/Winter 2015-16: 70s spirited men's camel brown coat, trousers & classic derby shoes

Zara Man Campaign Fall/Winter 2015-16: refined men's tailored jackets, trousers & double-breasted trench

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Emporio Armani Spring/Summer 2016 Collection – Milan Fashion Week

Fashion

It is still a controversial issue if we should be grateful to Giorgio Armani that many years ago he unexpectedly changed his life trajectory making an abrupt transition from medicine to fashion. After all a personality so energetic and animated as Giorgio Armani could have saved many human lives but instead he would have deprived the world from elegance and exquisiteness, would have impeded our bodies to feel utmost comfort and relaxation and our egos – to experience that so desirable self-assurance and inner strength. While you are pondering on whether to bow down to the iconic Italian designer, Mr. Armani is hotfooting to our springtime wardrobes with his striking and ravishing Emporio Armanispring/summer 2016 collection.

Emporio Armani Spring/Summer 2016 Collection

The atmosphere on the runway was somewhat invigorating and exhilarant. There we saw a real powerful cause-and-effect chain. Giorgio Armani made his inexhaustible energy pass through the staggering pieces, which in their turn nestling on alluring models’ bodies electrified them so heavily that the dark-haired and dark-skinned models catwalking were literally radiating super-feminine energy with their tantalizing and mouthwatering eyes.

The fashion titan was the first to tailor and design a feminine blazer and he himself is the one to remind us of it every time, show after show and we are overjoyed to see a myriad of blazers with a myriad of designs and proportions and to rest assured that blazers will never sputter out if under Mr. Armani’s patronage. Once the designer confessed that with the help of blazers he wanted to safeguard women in the man’s world but now he is trying to bring back fragile and graceful women. On the runway show of the Emporio Armani spring/summer 2016 collection we witnessed a palpable attempt to present a woman, who is in business but does not take it too seriously; she is sitting at the meeting at times distracting her attention and thinking how she will dress up tonight to kill her beloved. This is a real woman and this is what the contemporary world needs the most.

The show opened with a lightweight charcoal grey trench with abstract patterns on it paired with cadet grey slouchy pants. It continued with a range of staples of different grey shades. A typical going-to-work satin grey bomber jacket, a satin trench with high neck paired with the same material languid pants were very soon followed by more romantic options by adding a tiny detail – little elegant scarves tied like romantic bows. A couple of floral printed pieces like a grey-blue jacket with pink-black flower patterns on it or densely flower decorated shorts with matching little scarf, as well as a sleeveless top all covered with flowers let alone a flowerlike detailing on it came to enhance the lovey-dovey atmosphere of the show.

Emporio Armani Spring/Summer 2016 Collection

Emporio Armani Spring/Summer 2016 Collection

Emporio Armani Spring/Summer 2016 Collection

Emporio Armani Spring/Summer 2016 Collection

We were definitely feeling that it was becoming hotter and hotter, more and more passionate. Cold colors were being gradually alternated by warmer or more vibrant ones. Dirty pink, gray black dresses, shorts and blazers were gently becoming coral pink, tawny, tangerine and persimmon ones and with the progression of shades the catwalk was getting brighter thus conveying a sunny and vivid springtime mood around. One of the tops looked like a super-natural assembly of pink and orange flowers and leaves thanks to the designer’s exclusive ability to perform sophisticated and intricate cutouts.

Bohemian was the finale of the Emporio Armani spring 2016 show when chiffon started supervising. Fluid chiffon multicolored pants, skirts and tunics had really nothing to do next to the boho chic high-low frocks with one-sleeve designs. The closing model with her intriguing ensemble and languid catwalking left everybody dumbfounded and amazed with Mr. Armani’s never-ending aesthetics.

Emporio Armani Spring/Summer 2016 Collection

Emporio Armani Spring/Summer 2016 Collection

Emporio Armani Spring/Summer 2016 Collection

Emporio Armani Spring/Summer 2016 Collection

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COLETTE PARIS WILL HOST LOUIS VUITTON’S FIRST EVER MENSWEAR POP UP STORE

Louis Vuitton

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Louis Vuitton has teamed up with Parisian retailer Colette for a pop up store. From June 22th to July 18th, LV will present their menswear fall 2015-2016 show collection on the upper floor of Colette’s premises. This will be Louis Vuitton’s first time presenting their menswear line at a locale other than their own stores.

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Louis Vuitton’s fall 15-16 collection was a tribute to the creations of Christopher Nemeth, the late English fashion designer and artist. Developed by Kim Jones, Artistic Director of Louis Vuitton men’s collections, the collection references the cord print and the “Harajuku”-spirit silhouette that inspired Nemeth’s work in Japan.
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The pop up store will also sell an exclusive item, the Twister tennis shoe that is covered in the cord print and is an eye catching sporty- luxe item with its pristine white and blue design.
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Tag: Louis Vuitton

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Pre-Spring 2015 Womens Chanel: Bags

Other Brands

chanel_pre-spring-2015-womens-bagsBecause there is more to Chanel than just your standard Classic Flap or the 2.55, here are 6 other bags from the Pre-Spring 2015 Womens Chanel collection that will hopefully pique your interest and warrant a trip down to your nearest Chanel boutique since they are also already in stores by now.

Besides the Deauville Denim Bowling that was featured yesterday (and a must-buy in my books), here are the 6 (clockwise from top with sizes and prices) for your kind perusal. First up, the Small Calfskin Messenger that comes with its very own top handle and zip pocket at the back. The quilted leather darling comes in at 18 cm by 12 cm and will retail for SGD4280.

Next, the retro-looking Small Jersey Flap (22 cm by 12 cm) that lets you wear it at least 3 different ways. Priced at SGD4110, it’s also a fuss-free bag that’s easy to maintain. Then there’s the tiny night-out-on-the-town number, the Lambskin Flap Bag that’s a wee 20 cm by 11 cm. Retailing for SGD4300, there’s something about its grey-lilac leather and burnished gunmetal hardware that’s quite sexy as well.

Ok, so it’s not exactly new, but since the Boy Chanel is neither a 2.55 nor a Classic Flap, it can be included in this lineup. Measuring some 15 cm by 9.5 cm, this little darling comes in exotic galuchat (or stingray in layman terms) that’s then trimmed with lambskin and chunky burnished hardware.

Looking almost like the Classic Flap (but not) is the Lambskin Flap Bag, another retro-looking number that comes with an additional flap of leather that’s also part of the bag’s built-in ‘security system’. Coming in at 26 cm by 15.5 cm, this quilted leather number will set you back by SGD5770. Last but not least, the Fringed Denim Flap Bagthat’s more Laneway than ZoukOut, another bag that’s also built to last, what with its denim body that’s also virtually indestructible as far as mould and mildew is concerned. Priced at SGD4110, the 26 cm by 15 cm sling bag is also one that’s great for casual weekends in town, a travel sling for nearby vacation haunts, and of course, that hipster music festival.

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